Have you ever seen those LinkedIn photos where it’s quite evident that someone’s 15-year-old daughter took it for them? It’s more common than you’d think, but having an amateur photograph as your professional headshot can be detrimental to your business. Not only does a professional headshot stand out among the rest, but it also happens to encourage trust and create lasting impressions.
I highly recommend a professional headshot for business people, actors, and models- and here my top 5 reasons why:
Given that social media is rampant today, the first form of contact people seem to make is on the internet. Whether this is your Facebook page, your LinkedIn profile, or your website, a professional photo will provide a form of initial interaction that will set out the tone of your brand long before your prospect client calls you. A professional photographer will know how to capture you in a positive light and focus on your best features that will make your personality shine. You will also feel more confident knowing that the first sight people will see is a genuine expression of who you are, rather than an average picture taken against your white closet.
Did you know that people are more likely to trust you when you’re willing to invest in yourself? If someone is going to be spending money with you or hiring you, they will want to see that you believe you’re worth it too. Not only that, but a form of consistency across all platforms also encourages a positive relationship with others. If you have a beautifully designed website, but your photography is lacking, people might find a disconnect there and be less likely to contact you due to the detached feel.
Professional anything offers you a competitive edge, so why not invest in putting your best foot forward? Uploading a selfie as your profile photo isn’t going to get you anywhere unless you maybe are a social media personality (think Youtubers, and Instagram stars). Even then, high-quality photography has been used by social media stars because it shows status and success! Let people know what you think of yourself and business by presenting them with a photo that will do just that.
Experience is Worth it
Although high-quality cameras have become much more affordable lately, not everyone will know the ins and outs of that camera like a professional photographer does. Top notch technology will never be able to match the experience and knowledge of the person using the camera. A true photographer has spent years perfecting their craft studying light, framing, and editing… Visually communicate your high-levels of experience by trusting a highly experienced photographer.
Gone are the days where camera equipment is so expensive that photographers have to charge out of the nose for them to earn back their investments. A professional photo session is not as costly as you might think. Prices have gone down, and for anyone who is taking their career seriously a small investment on a professional headshot will go far.
In the end, however, the decision is ultimately yours. But if you do decide to forgo the route of a professional headshot, I would love to be the one to capture those for you. Injecting personality is key to a successful photograph, and luckily, that seems to have become my photography trademark.